This is a great question and the answer definitely comes with some variating views (and a loaded answer).

It depends….Ask yourself questions like, “do I wash my face at night?” “Do I tend to have acne prone skin?” “Am I using an anti-aging cleaner or sensitive cleanser at night?” 

If you don’t have a nighttime skincare routine then I definitely suggest washing your face in the morning (nighttime preferred). If you have a solid nighttime routine, then I rinse with water and a wipe down with a clean towel is perfectly acceptable. 

If you have acne prone skin, I would definitely suggest a very gentle cleanser in the morning as well as at night. Keeping the skin free from building up bacteria is a must for skin that tends to have breakouts.

If you are someone battling the signs of aging, product is a proven way to reduce and reverse damage to the skin, so a cleanser continues to offer those ingredients that keep the dead skin cells moving. 

If you’re someone with a great overall skincare routine, you’re not noticing a lot of aging issues and you don’t tend to break out, then washing your face with a cleanser in the morning isn’t a definite “No-No”. Try adding it in a few times a week to get that glow! 

Be aware of what your skin is telling you, if it’s too dry, too oily, had a reaction to a certain product, looks better after another product. Staying tuned in to your skin’s need is key. 

I tend to use a cleanser in the morning a few times a week, I’m not an every morning cleanser type. Why? Because I have a very solid nighttime skincare routine, using an anti-aging cleanser (which is what I love) every morning, my skin begins to get too dry and then I have bigger issues…i.e. breakouts, flakey skin etc….

Listen to your skin, it will tell you what it needs! And if you need help, we are here for any questions you may have!